Car Logos: Famous Stories Behind Them

in Vehicle

Here is the list of the most iconic, famous and recognizable modern car logos from the past and present.

 

Rolls-Royce Spirit of Ecstasy

Rolls-Royce Spirit of Ecstasy, which is originally known as the "Spirit of Speed", "Silver Lady" or "Flying Lady", first appeared on the top of a Rolls-Royce radiator in 1911. Spirit of Ecstasy is related to a scandalous story of John Walter Edward Douglas-Scott-Montagu, (second Lord Montagu of Beaulieu after 1905, a pioneer of the automobile movement, and editor of The Car Illustrated magazine from 1902). Montagu, who had married to Lady Cecil Victoria Constance under family’s pressure, had a secret love story with his secretary named Eleanor Velasco Thornton. Due to Montagu’s fame and social status, the love affair was kept secret among circle of friends for over a decade. The Spirit of Ecstasy features a young woman in flowing robes placing one forefinger to her lips which is believed to be Montagu's secretary and not-so-secret mistress Eleanor Velasco Thornton.


Rolls-Royce Spirit of Ecstasy

Rolls-Royce Spirit of Ecstasy

 

The Ferrari Prancing Stallion


Ferrari's logo, which features a black horse on a gold background, first attached on Alfa Romeo race cars in 1932 at the Grand Prix of Spa

Ferrari's logo, which features a black horse on a gold background, first attached on Alfa Romeo race cars in 1932 at the Grand Prix of Spa

 

Mercedes-Benz Three-Pointed Star


Paul and Adolf Daimler, sons of company founder Gottlieb Daimler, came up with the idea for Daimler-Mercedes automotive group’s logo with a star in 1909. The star is symbol of prosperity

Paul and Adolf Daimler, sons of company founder Gottlieb Daimler, came up with the idea for Daimler-Mercedes automotive group’s logo with a star in 1909. The star is symbol of prosperity

 

Cadillac Emblem and Wreath


The Cadillac Motor Co. founders paid homage to Antoine Laumet de La Mothe who established Fort Pontchartrain du Détroit by suing his name and coat of arms on the emblem

The Cadillac Motor Co. founders paid homage to Antoine Laumet de La Mothe who established Fort Pontchartrain du Détroit by suing his name and coat of arms on the emblem

 

Alfa Romeo Serpent


Alfa Romeo's logo, the combination of a man-eating serpent and a red cross on a white field, was designed by an Italian draftsman in 1910

Alfa Romeo's logo, the combination of a man-eating serpent and a red cross on a white field, was designed by an Italian draftsman in 1910

 

Chevrolet Bow Tie


General Motors and Chevrolet co-founder William C. Durant created this recognizable Chevrolet bow-tie emblem based on inspiration from the pattern on the wallpaper of a Parisian hotel

General Motors and Chevrolet co-founder William C. Durant created this recognizable Chevrolet bow-tie emblem based on inspiration from the pattern on the wallpaper of a Parisian hotel

 

Rolls-Royce: The Spirit Of Ecstasy Lives On

 

Related links:

Best BMW Cars of All Time

Ferrari 458 Italia Cam Shaft 2011 in Pictures

Fastest Cars 2011 – 2012 Worldwide

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Elizabeth Woods has 378 articles online and 9 fans

Sky Light studies mechanic at present. His hobby is to collect information about mechanic, vehicles, cars, automobile, and etc.

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Car Logos: Famous Stories Behind Them

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This article was published on 2011/10/25